A raw take on today's world.
Jun 22, 2026
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10 min read
A practical, research-grounded guide to Generative Engine Optimization for writers working on their own, built from the Princeton GEO research.
May 16, 2026
4 min read
The research says Generative Engine Optimization favors the underdog - small-scale writers need only know how to use it effectively.
May 11, 2026
5 min read
The Devil Wears Prada 2 is out, and it’s given me a lot to think about.
May 7, 2026
3 min read
Apparently, ethics weren't on the guest list at this year's Met.
Apr 29, 2026
Apr 23, 2026
6 min read
How Google AI Overviews changed search traffic in 2026, and what it means for B2B content teams still optimizing for rankings.
